Brand identity and collateral for Jenna Perry Hair, a salon in the East Village where Jenna and her team specialize in both headline-making dye jobs and transformative touch-ups, they are masters of ‘thoughtful hair color’.
JENNA PERRY HAIR
“Hair color is the most important accessory; if it’s really good, you don’t even have to brush your hair,” says Jenna Perry, the colorist behind Bella Hadid’s recent blonde overhaul, while presiding over her just-opened East Village salon. Vogue, 2019
The approach for the brand identity is confident and bold, glossy and uplifting. At its most classic, it’s Liv Tyler and at its most bold - Ziggy Stardust. A single flood of color with sans serif typography, makes for an understated and timeless identity.
The lavender and rouge primary color palette became iconic for the salon with their signature lighters being collected shared by locals and celebrities alike.
SCOPE
Brand Identity
Printed Collateral
Merchandise
CREDITS
Website: jennaperryhair.com
